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ISSN 1895-2038, e-ISSN:1734-459X

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Issue 1/ 2008, article 4

Szymon Strojny

THE CONDITIONS OF STANDARDIZED INTERPERSONAL CUSTOMER SERVICE

Abstract: The customer service is one of the most important elements of the company strategy. It has a significant influence on the relations with the customers and on their loyalty. The main purpose of this article is the analysis of how can the process of customer service be standardized. The author focused exclusively on the interpersonal customer service. There have been presented the steps of the process, the meaning of standardization and the factors influencing the possibilities of how to implement the standards. There have been presented all the company benefits of the customer service standardization.
Keywords: customer service, standardization customer service customer service level

Full text available in in polish in format: Adobe Acrobat pdf article nr 4 - pdf and HTML article nr 4 - html

Streszczenie w jezyku polskim Streszczenie w jezyku polskim.

Zusammenfassung in Deutsch Zusammenfassung in Deutsch.

For citation:

MLA Strojny, Szymon. "THE CONDITIONS OF STANDARDIZED INTERPERSONAL CUSTOMER SERVICE." Logforum 4.1 (2008): 4.
APA Szymon Strojny (2008). THE CONDITIONS OF STANDARDIZED INTERPERSONAL CUSTOMER SERVICE. Logforum 4 (1), 4.
ISO 690 STROJNY, Szymon. THE CONDITIONS OF STANDARDIZED INTERPERSONAL CUSTOMER SERVICE. Logforum, 2008, 4.1: 4.
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