THE CONCEPT OF BUILDING A DIGITAL TRANSFORMATION MODEL FOR ENTERPRISES FROM THE SME SECTOR

Background: The ecosystem of digital solutions and technologies that is a part of digital economy, present in most small and medium-sized enterprises, can be considered underdeveloped and outdated, which has a direct negative impact on the effectiveness of the implementation of activities at the operational level. An important element of building a competitive advantage of small and medium-sized enterprises may be the implementation of a model for their digital transformation as an element of a wider concept of digital supply chains.

Methods: The article uses the method of "case study" and questionnaire research to develop a model of digital transformation of enterprises from the SME sector. It is worth pointing out that small and medium-sized enterprises are the most numerous group of institutional participants in the modern market economy. The work uses the concept of the Digitization Index and quality tools, which include, inter alia, Ishikawa diagram and SWOT analysis. The research environment was a manufacturing company from the furniture industry, also acting as the main coordinator between all the links with which it cooperates within the supply chain

Results: The article describes the phenomena of digital transformation, which is the main driving force of the digital economy and digitization, which is an indispensable element of transforming business models in accordance with its principles. The final effect of digital transformation of supply chains, which is the creation of new business models based on the properties of digital solutions, called digital supply chains, was also characterized. As a result of the considerations, a concept for building a digital transformation model for enterprises in the SME sector was proposed.

Conclusions: The model of digital transformation of enterprises in the SME sector should include both the assessment of the current level of digitization of the enterprise as well as the proposal of its digital transformation. Increasing the degree of digitization of the enterprise surveyed as part of the case study will allow, in the long run, to achieve an increase in the effectiveness of the tasks performed, mainly in terms of reducing the time of their execution and improving the efficiency of information flow between all participants in the supply chain.