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ISSN 1895-2038, e-ISSN:1734-459X

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Creative Commons licence CC BY-NC (Attribution-NonCommercial)Logforum. 2014. 10(1), article 6, 51-60;


Marcin Hajdul, Piotr Nowak

The Institute of Logistics and Warehousing, Poznan, Poland


Background: The paper presents an innovative approach to the collaboration in joint transport processes within existing supply chains which has been implementing by member companies of ECR Poland. Current approach results in inefficient use of resources due to mainly horizontal cooperation between individual service users and service providers. This effect has been demonstrated by research conducted by the author as well as by the European Environmental Agency.

Methods: The aim of this paper is to present how design thinking approach allows creation of new transport business model and communication platform.

Results: Created solution allowing simultaneous vertical and horizontal co-operation of independent companies involved in the organization of transport processes. The result of such cooperation is the elimination of identified inefficiencies through sustainable use of available resources.

Conclusions: The work is summarized by the results of the implementation of presented solutions within the group of companies operating in the FMCG sector in Poland. Companies were able to reduce their transport costs, increase load factor, reduce empty runs as well as reduce congestion on roads where they operate.

Keywords: design thinking, innovation, virtual collaboration, sharing supply chains, communication platforms, load factor, empty runs
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For citation:

MLA Hajdul, Marcin, and Piotr Nowak. "Innovative approach to collaboration in joint organization of transport processes." Logforum 10.1 (2014): 6.
APA Marcin Hajdul, Piotr Nowak (2014). Innovative approach to collaboration in joint organization of transport processes. Logforum 10 (1), 6.
ISO 690 HAJDUL, Marcin, NOWAK, Piotr. Innovative approach to collaboration in joint organization of transport processes. Logforum, 2014, 10.1: 6.