Logforum. 2014. 10(1), article 11, 109-115;
E-SHOPS AS A CONDITION FOR THE EVOLUTION OF THE TRADE
Wiesław Ciechomski
Poznan University of Economics, Poznan, Poland
Background: The paper discusses the dynamic development of a new form of sales, which is e-commerce. There are following sources of competitive advantages of a company: sales technology, methods of services and the logistics of goods.
Methods: The results of questionnaire researches conducted in 2012 based on the sample of 607 e-shops were used to present the development of the e-commerce in Poland in last years.
Results and conclusions: The e-commerce does not develop in Poland at present in a previous rate. The slower rate of the growth of the number of newly opened e-shops is the result of the economic crisis, weaker absorption capacity of the market and growing competition among e-retailers. The processes, which occur in the trade sector, are of evolutionary nature and are the results of adaptation activities to the turbulent market environment.
Keywords: distribution, e-shops, e-trade, e-commerce, e-logistics
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Streszczenie w jezyku polskim.
Zusammenfassung in Deutsch.
MLA | Ciechomski, Wiesław. "E-shops as a condition for the evolution of the trade." Logforum 10.1 (2014): 11. |
APA | Wiesław Ciechomski (2014). E-shops as a condition for the evolution of the trade. Logforum 10 (1), 11. |
ISO 690 | CIECHOMSKI, Wiesław. E-shops as a condition for the evolution of the trade. Logforum, 2014, 10.1: 11. |